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Founder        fullstack
Product Manager      

Founder    
fullstack
Product Manager   

Drawing on my award-winning design background and 7+ years of experience in founding and scaling companies, I specialize in rapidly shipping products that drive growth.

      References

Past Colleagues who Vouch for me.

Discover our impressive projects with innovative ideas. See for yourself why we stand out.

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Roger Dickey

Former GM, Mafia Wars

Katherine Fischer

Former VP Product

Jeff Raines

Former Director of Operations

Hari Seshadri

Former VP Finance

Lauren Esrock

Former Consultant

Courtney Hunt

Former Global Head of Design Strategy

Andrew Dominitz

Former Sr. Manager, Operations

Jessica McDaniel

Former Sr. Manger, Strategy

Lisa Ingrassia

Former Sr. Product Marketing Manager

Bill MacEwen

Product Lead, Ebay

Chad Eubanks

Sr. Engineer, Netlify

Rod Browning

Former VP of Sales

Ken Kehoe

Sr. Product Manager

Mike Fisher

Former Sr. Engineer

Ryan Leitz

Former Associate Design Director

Miriam Kaplan

Former Design Lead

Product Strategy

Identity & Branding

User Research

Product Strategy

Zero to One

Digital Marketing

Product Strategy

UX & Product Design

Graphic Design

Brand Development

UX & Product Design

Graphic Design

Brand Development

     superpowers

What I Excel at.

We have carefully considered our solutions to support each and every stage of your growth.

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Creating analytical, growth-focused product strategy

I think about problems from first principles by building models and systematically explore the levers that drive growth.

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Communicating vision and influencing through design

I use my design sense and skill to present a compelling product vision, get buy-in, and collaborate live for fast feedback loops.

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Achieving more with less

I lead products with a bootstrapped founder's sense of resourcefulness, responsibility, and urgency.

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      Results

Personal and Professional Achievements.

The service we offer is specifically designed to meet your needs.

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How I led a lean product team from idea to launch and accelerated GMV to $8m in 6 mo.

Myself and a team of 2 engineers validated an MVP and launched renovation design product that accelerated sales to hit aggressive growth targets after our series A financing.

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My system for finding P/M Fit with Bull + Stash and bootstrapping sales to $17,000/mo

Applying the system I developed building software products, I talked to customers, defined the core problem, and repositioned a refillable notebook product, and profitably scaled sales 10x.

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3 Takeaways from designing and building recruiting software

Non-venture scale ideas make for great wedges. Design is tool to get fast feedback from customers. Starting with a design system allows you to move faster.

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5 Lessons from scaling Made from 3 to 170 employees and $40m+ in GMV as Chief of Staff

Building a company is an exercise of finding product market fit, creating a process, finding the right people and tools to run the process, and moving on to the next.

How I trained for and ran my first 50 mile ultra-marathon

Distance running has countless parallels to working growth stage startups, from goal setting and planning to the intensity, consistency and grit it takes to finish the race.

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5 Reflections from training for and running my first 50 mile ultramarathon

Distance running has countless parallels to working growth stage startups, from goal setting and planning to the intensity, consistency and grit it takes to finish the race.

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     my process

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How I Think about product.

The service we offer is specifically designed to meet your needs.

Building a product thesis

Market analysis, value proposition, differentiation, business model, and stakeholder alignment

Customer interviews

Objectives, preparing the right questions, rapport, finding pain-points, and forming insights

Problem finding through data

Collection, defining metrics, forming hypotheses, drilling down for insights, context, and making data-driven decisions

Defining and shipping MVPs

Identifying core features, clear objectives, understanding the ICP, scrappy testing, feedback mechanisms, and measuring success

Measuring success

Setting goals, identifying KPIs, reporting, feedback loops, and long-term vs short-term metrics

     ABOUT Me

Principles that Define me.

Background

My core motivation has always been to overcome challenges and innovate in the face of adversity. As the first in my family to attend college without financial support, I was driven by a desire to redefine the narrative of my family's educational history and create new opportunities, not just for myself but for others. This purpose has fueled my journey from starting an ecommerce business to venturing into tech and seed investing. My goal has always been to bring intensity, positivity and challenge the status quo with everything do.

Education

B.A. Architecture – University of Oregon

Certificates

Databases and SQL - University of Michigan Online
Financial Modeling - University of Pennsylvania Online

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